SKU:357936108
Textbook of Rural Marketing
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Description
Textbook of Rural MarketingIn recent years, rural markets of India have acquired significance, as the overall growth of the Indian economy has resulted into substantial increase in the purchasing power of the rural communities. On account of green revolution, the rural areas are consuming a large quantity of industrial and urban manufactured products. In this context, a special marketing strategy, namely, rural marketing has emerged. Rural India with its traditional perception
Century of Knowledge
The present book is an elementary text-book of Hindu religion and ethics
barriers to health care access
infant mortality rate
Diseases do not befall a man in whom thought
and scenic beauty
A pioneering job in the field as it was
the beauty of its snow-cald mountains
is a very important linguistic area
work she was awarded with Departmental Research Fellowship offered by Research Council
Earlier she was a Lecturer in the Department of History
The book takes the reader through the underlying concepts
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